MS Dhoni's 39th birthday proves why 'Dhonism' is permanent
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#HappyBirthdayDhoni touched 2.1 million tweets in a span of 24 hours. The potential reach stands at a staggering 8.8 billion with around 5 million engagements. On his 39th birthday, Dhoni’s official Twitter handle @MSDhoni was mentioned for around 1.6 million times and it is again a testament to how much fans love Dhoni.
There was a time Mahendra Singh Dhoni used to be active on social media platforms. Fans have witnessed his witty side on micro-blogging platform Twitter and some of the tweets on Ravindra Jadeja or Chris Gayle are a testament to that. However, in the last few years, Dhoni has simply walked away from social media. Even though his official accounts still get unprecedented traffic and mentions, Dhoni doesn’t tweet or post about anything, no matter what the situation is. And that is absolutely fine. He broke the records on the field and continues to do so off-the-field.
Sir jadeja doesn't run to take the catch but the ball finds him and lands on his hand
— Mahendra Singh Dhoni (@msdhoni) April 9, 2013
Life is all about taking the right decision,seeing Gayle bat today I think I took the right decision of being a wicket keeper.
— Mahendra Singh Dhoni (@msdhoni) April 23, 2013
Thala...what a man, what a journey! The Mahi Way brought to you with an exclusive song 'Mahi Ve' in Hindi and Thamizh! #HappyBirthdayDhoni #WhistlePodu @msdhoni 🦁💛 pic.twitter.com/ps1TpL6QZQ
— Chennai Super Kings (@ChennaiIPL) July 7, 2020
Dhoni was never a media-savvy guy, his relationship with media has mostly been through press conferences or rare interviews in past, and he is someone who doesn’t bother to garner attention through media. His appearances on social media platforms are little glimpses through Instagram live sessions of his wife Sakshi Dhoni or when Chennai Super Kings post something about him. But that is it for Dhoni and his presence on social media.
2.1Million+ tweets in 24 hours span 🔥
— DHONIsm™ ❤️ (@DHONIism) July 7, 2020
8.8B Potential Reach 💥
5M Engagement 🎯#HappyBirthdayDhoni
Happy Birthday THALAIVA. @MSDhoni ♥️ pic.twitter.com/O7NKWgpuSr
You are My God MS DHONI#HappyBirthdayDhoni | @msdhoni
— Sharukh MSD™ (@StanMSD) July 7, 2020
Retweet if you’re proud fans of @msdhoni. 🙏🏻😇
— MS Dhoni Fans Official (@msdfansofficial) July 7, 2020
🚁 National Helicopter Day 🚁#HappyBirthdayDhoni pic.twitter.com/X8SdPsh3ZU
However, such is the love for Dhoni that on his 39th birthday, hashtags like #HappyBirthdayDhoni, #HappyBirthdayMahi, #HappyBirthdayMSDhoni were top of the trending charts. The love for Dhoni is never-ending. Whatever he has achieved for Team India and Chennai Super Kings is historic and a benchmark for every cricketer but is there anyone who can be as cool as Dhoni?
Highest Number of Authors Participated in the Cricketer's Brithday Tag
— DHONIsm™ ❤️ (@DHONIism) July 7, 2020
1. #HappyBirthdayDhoni - 45.2K 💥
2. HappyBirthdaySachin - 15.5K
3. HappyBirthdayRohit - 13K pic.twitter.com/CLvgMa1WOf
When India crashed out of the ICC World Cup 2019 after the heartbreaking defeat to New Zealand, rumours of his retirement started to follow. And in a blink of an eye, hashtags like #MSDhoniRetires and #DontRetireDhoni were an instant trend.
Whenever Dhoni’s immense fanbase miss the former Indian captain, #MissYouDhoni, #MissYouMSD are seen on the trending section of Twitter.
Most Celebrated Name @msdhoni #HappyBirthdayDhoni
— P A N T H E R™ (@CricSurya07) July 7, 2020
#HappyBirthdayDhoni touched 2.1 million tweets in a span of 24 hours. The potential reach stands at a staggering 8.8 billion with around 5 million engagements. On his 39th birthday, Dhoni’s official Twitter handle @MSDhoni was mentioned for around 1.6 million times and it is again a testament to how much fans love Dhoni.
1.6 MILLION Mentions for @MSDhoni twitter account in last 24 Hours. 🤩♥️#HappyBirthdayDhoni pic.twitter.com/tAh5g4WmFc
— DHONIsm™ ❤️ (@DHONIism) July 7, 2020
Wicket-keeper ✅
— Indian Super League (@IndSuperLeague) July 7, 2020
Goalkeeper ✅
Join us in wishing @msdhoni a very #HappyBirthday 🎂🥳#HeroISL pic.twitter.com/2ROJybYpEh
Playing blockbuster knocks, finishing matches off in style, leading India to all ICC trophies, captaining CSK to three IPL trophies and much more. It is yet to be seen whether Dhoni will return to Indian colours or not but one thing for sure, his fandom and aura are just getting started. Imagine what will happen, if he simply tweets again! Again, happy 39th birthday MS Dhoni.