Watch: Basketball star Zion Williamson's shoe malfunction puts Nike in spotlight
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Williamson was injured when his Nike sneaker split during a game.
Nike's shares were set to come under pressure on Thursday after emerging basketball star Zion Williamson was injured when his Nike sneaker split during a game.
US TV sports broadcasts zoomed in on the incident in the college basketball game between Williamson's Duke team and North Carolina. Williamson appeared to suffer a knee injury.
"We are obviously concerned and want to wish Zion a speedy recovery," Nike said in a statement.
"The quality and performance of our products are of utmost importance. While this is an isolated occurrence, we are working to identify the issue."
My bad, @ZionW32 & @Nike. pic.twitter.com/tsZx71467Y
— Zion’s Shoe (@ZionWShoes) February 21, 2019
While Nike shares were not yet open for formal trading on the New York stock market, its relatively thinly-traded shares on the Frankfurt market fell around 1per centt, while shares in rivals Adidas and Puma edged up.