Take a look at how global brands are endorsing social distancing to battle COVID-19
In a bid to fulfil their social responsibility and to educate people about the significance of social distancing during the coronavirus pandemic, corporate conglomerates are redesigning their brand logos in a creative and unique manner.
Let's take a look at them:
McDonald's
McDonald's pulled apart its iconic golden arches in a picture posted to its Facebook page. The ad agency explained that despite the temporary separation between its customers and the company caused by closures of some of its restaurants, they "can always be together."
(Photograph:Others)
Coca-Cola
Coca-Cola, a major force in global advertising, said it would suspend ads on social media for at least 30 days as it reassesses its policies, though it said the decision was not related to the #StopHateForProfit campaign.
"There is no place for racism in the world and there is no place for racism on social media," James Quincey, chairman and CEO of The Coca-Cola Company, said in a brief statement.
(Photograph:Twitter)
Audi
Luxury automobile maker Audi separated its four rings in a short video telling people to stay at home and keep their distance.
(Photograph:Twitter)
Volkswagen
Volkswagen also promoted a similar video with inspirational messages and separated the V and W to highlight how crucial social distancing is.
(Photograph:Facebook)
;Nike
Nike did not alter its logo, but it launched a large social media campaign with its global roster of star athletes including NBA player LeBron James and golfer Tiger Woods. The campaign encourages people to play inside.