Kanye West announces the release date of album 'Donda' in unique way
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Kanye West announced on Tuesday that his new album 'Donda' will drop this Friday.
Kanye West's new album has got a release date. West announced on Tuesday that his new album 'Donda' will drop this Friday.
The announcement was featured in a Beats by Dre ad — scored and edited by West — starring sports star Sha’Carri Richardson. The ad featured Richardson lining up to run a 100m sprint, while a preview of album track 'No Child Left Behind' played in the background.
The commercial aired during Game 6 of the NBA finals. 'Donda' will be West's first porject since his last album 'Jesus is King', which came out in 2019.
Watch the commercial here:
.@itskerrii doesn't need you to let her do anything.
— Beats by Dre (@beatsbydre) July 21, 2021
Scored and edited by @kanyewest
Featured track is “No Child Left Behind”
DONDA is officially out in 48 hours! ⏲ pic.twitter.com/9eZN6XJM41
The commercial also revealed that an album listening event set to take place this Thursday in Atlanta. The event will be live streamed globally via Apple Music.